Solution Marketing Executive

About the role

SD Worx is seeking a Solution Marketing Executive to own the positioning, messaging and go‑to‑market strategy for its payroll and HR solutions in Ireland. You will act as the bridge between product, sales and marketing, ensuring that commercial priorities are reflected in clear, compelling narratives.

Key responsibilities

• Lead solution positioning, value‑proposition development and messaging in Ireland, aligned to audience personas, competitor insights, go‑to‑market priorities and revenue goals.
• Act as the key link between product, sales and marketing, ensuring alignment on priorities, messaging and pipeline focus.
• Collaborate closely with sales on product‑related marketing, supporting go‑to‑market activities with clear, impactful narratives and content.
• Own sales enablement activities, championing the Highspot platform to drive adoption, maintain quality content and improve effectiveness.
• Create and optimise content across the buyer journey, using insights and data to improve engagement, conversion and commercial impact.

Required profile

• Proven experience in solution, product or B2B marketing within a commercial environment.
• Strong ability to translate complex solutions into clear messaging that supports pipeline and conversion.
• Experience working closely with sales teams to achieve positive commercial outcomes.
• Excellent stakeholder management skills with the ability to challenge and influence constructively.
• Ability to understand products at a deep level and communicate their value confidently.

Required skills

• Highspot (sales enablement platform)