Digital Content Specialist

About the role

We are looking for a creative and commercially‑minded Digital Content Specialist to join a well‑established brand in the interiors and home‑improvement sector. Reporting to the Digital Marketing Manager, you will own the development and delivery of engaging digital content across multiple channels.

Key responsibilities

• Develop and manage a digital content plan aligned with brand strategy and commercial objectives.
• Create engaging content for social media, website, email, blogs and digital campaigns.
• Write and optimise website and blog copy using SEO best practices.
• Plan and execute email marketing campaigns, including newsletters and product launches.
• Collaborate with internal teams and external partners to produce high‑quality visual and written assets.
• Monitor and analyse content performance, using insights to improve engagement and conversions.
• Support influencer and industry partnerships to boost brand visibility.
• Attend trade shows and events to capture live content and manage social updates.
• Utilise digital and AI tools to enhance content creation and workflow efficiency.

Required profile

• 3‑5 years of experience in digital content creation, social media or digital marketing.
• Strong writing and editing skills with the ability to tailor content for different audiences.
• Experience managing multiple content streams and campaigns simultaneously.
• Understanding of SEO principles and digital content optimisation.
• Ability to analyse performance data and apply insights to improve results.
• Willingness to travel occasionally, including international trips for events.

Required skills

• SEO
• Email marketing platforms
• Social media management
• Content analytics
• AI‑assisted content tools

What we offer

• Competitive salary
• Hybrid working model (initial onsite, then 3 days office/2 days remote)
• Pension scheme (3% employee / 5% employer from day one)
• Paid sick leave and 23 days annual leave
• Company day and regular events
• Opportunities to travel internationally for industry events