Digital Marketing Specialist

About the role

InfinityStack is looking for a Digital Marketing Specialist to join its team on a contract basis in Ireland. The role is on‑site and focuses on planning, executing, and monitoring digital marketing campaigns that boost brand awareness and drive growth.

Key responsibilities

• Manage and grow social media accounts across platforms.
• Analyze campaign performance and generate data‑driven insights.
• Optimize SEO strategies to improve organic visibility.
• Oversee PPC advertising and email marketing initiatives.
• Create engaging content for various digital channels.
• Collaborate with cross‑functional teams to align marketing efforts with business objectives.
• Stay updated on emerging digital marketing trends and best practices.

Required profile

• Proficiency in SEO, SEM, and PPC campaign management.
• Experience with social media strategies and analytics tools.
• Strong skills in content creation and email marketing.
• Knowledge of digital marketing best practices and emerging trends.
• Able to analyze metrics and derive actionable insights.
• Excellent organizational and project management abilities.
• Bachelor’s degree in Marketing, Communications, or a related field preferred; tech or software industry experience is a plus.

Required skills

• SEO
• SEM
• PPC campaign management
• Social media analytics tools
• Email marketing platforms
• Content creation tools