Web and Brand Designer

About the role

We are looking for a hands‑on Web and Brand Designer to own the design of Breakout’s website, landing pages and conversion flows. Reporting to the VP of Growth, you will also build an AI‑powered design system that enables the wider marketing team to create on‑brand assets at scale.

Key responsibilities

• Design and ship the Breakout website, landing pages and core conversion funnels from wireframe to dev‑ready handoff.
• Create and maintain an AI‑driven design system, including components, templates, prompts and guardrails for marketing, social and lifecycle teams.
• Collaborate closely with Conversion, Content, Social, Lifecycle and Marketing Operations teammates.
• Partner with Payward’s (Kraken) design and brand teams to ensure consistency across brands.
• Turn copy and ideas into high‑fidelity prototypes and reusable design assets.

Required profile

• Designer who is fluent with AI tooling and sees it as a force multiplier.
• Strong UX instincts and a deep understanding of conversion‑focused design.
• Self‑starter who prefers building scalable systems over hand‑crafting each asset.
• Excellent collaborator comfortable working with cross‑functional teams.

Required skills

• Figma
• AI design tools (e.g., Claude Design, generative image models)
• UX/UI design and information architecture
• Conversion optimization
• Design system creation

What we offer

• Opportunity to shape the visual identity of a fast‑growing crypto prop‑trading program.
• Access to cutting‑edge AI design technology.
• Collaboration with senior product, growth and brand teams.