Customer Insights Analyst

About the role

We are seeking a Customer Insights Analyst on a 12‑month contract to join a leading Irish consumer brand group. Based in Dublin with a hybrid schedule, you will help shape strategy by turning complex data into clear commercial recommendations.

Key responsibilities

• Lead customer, market and competitor insight initiatives
• Analyse qualitative and quantitative data to uncover actionable business opportunities
• Develop dashboards, KPI frameworks and insight reporting for senior stakeholders
• Translate complex datasets into clear commercial narratives and recommendations
• Track customer behaviour, retention, engagement and satisfaction metrics
• Support customer segmentation and lifecycle engagement initiatives
• Identify trends, risks and growth opportunities across the market
• Partner cross‑functionally with marketing, commercial and leadership teams

Required profile

• Minimum 3 years’ experience in insights, analytics, business intelligence or consumer research
• Proven ability to work with customer or commercial data and turn it into business recommendations
• Strong stakeholder communication and presentation skills
• Background in retail, e‑commerce, FMCG or other consumer‑focused environments
• Experience with customer segmentation, retention or lifecycle analysis is a plus

Required skills

• Power BI
• SQL
• Excel (or similar analytics platforms)

What we offer

• Opportunity to shape a newly evolving insights function
• High‑visibility role influencing commercial and marketing strategy
• Collaborative, forward‑thinking environment