Marketing Executive

About the role

We are seeking a hands‑on, enthusiastic Marketing Executive to support our Buteyko Clinic International (BCI) and MyoTape brands. Reporting to the Ecommerce & Digital Lead, you will work across social media, email campaigns, community engagement and podcast initiatives in a fast‑moving, flat team.

Key responsibilities

• Own organic social media across BCI and MyoTape on Instagram, Facebook, LinkedIn, YouTube and emerging platforms, planning and maintaining a rolling content calendar.
• Create platform‑specific content, including captions, short‑form copy and visual concepts, and monitor engagement, responding to comments and direct messages.
• Research trends and competitor activity to keep content relevant and identify, brief and manage UGC creators and brand ambassadors.
• Support the Ecommerce & Digital Lead with email marketing execution in Klaviyo, writing and scheduling campaigns, assisting with automated sequences and performance tracking.
• Act as a point of contact for the instructor and professional community, manage inbound enquiries and help grow the podcast presence.

Required profile

• Enthusiastic, self‑directed marketer comfortable working across multiple channels.
• Strong written communication skills and ability to adapt tone for different audiences.
• Proactive attitude with a willingness to engage with a global community of health practitioners.

Required skills

• Experience with social media management on Instagram, Facebook, LinkedIn and YouTube.
• Proficiency in email marketing using Klaviyo.
• Basic understanding of content planning and calendar tools.