Marketing Manager – Digital & Client Engagement

About the role

Prosperous Financial is seeking a Marketing Manager to drive its digital presence and client engagement. Reporting to the Head of Financial Services and working closely with senior leadership, the role will shape and execute marketing strategies that support business growth.

Key responsibilities

• Develop and implement marketing campaigns across digital and social media platforms in line with growth objectives.
• Create a 12‑month marketing calendar and plan projects ahead of schedule.
• Monitor campaign performance, analyse metrics and optimise for reach and engagement.
• Manage and grow the company’s presence on LinkedIn, Instagram and TikTok, ensuring consistent brand messaging.
• Produce engaging content to boost brand awareness, website traffic and lead generation.
• Oversee website design, development and ongoing maintenance to keep it user‑friendly and on‑brand.
• Enhance the client journey by streamlining booking and enquiry processes.
• Collaborate with internal teams and external partners to improve digital touchpoints.

Required profile

• Proven experience in digital marketing and campaign execution.
• Demonstrated ability to manage social media platforms (LinkedIn, Instagram, TikTok).
• Strong analytical mindset to track performance and identify improvement opportunities.
• Excellent collaboration skills for working with senior leadership and external agencies.

Required skills

• LinkedIn
• Instagram
• TikTok
• Website management