Marketplace Content & SEO Executive

About the role

We are seeking a creative, commercially‑minded Marketplace Content & SEO Executive to own and advance our SEO content strategy across Amazon, other key marketplaces and our direct‑to‑consumer (DTC) product pages. You will combine compelling copywriting with data‑driven optimisation to boost visibility, click‑through and conversion.

Key responsibilities

• Lead SEO content strategy for marketplace listings (Amazon‑first) and DTC product pages, continuously optimising for ranking and conversion.
• Monitor algorithm updates and marketplace ranking factors, proactively adapting tactics before competitors.
• Conduct keyword research, competitor analysis and performance monitoring using SEO tools.
• Test new content formats, keyword strategies and structural approaches to improve PDP performance.
• Write high‑quality, conversion‑focused product titles, descriptions and bullet points tailored to each channel while maintaining brand consistency.

Required profile

• Strong instinct for compelling product copy and deep understanding of eCommerce content performance.
• Commercial mindset with the ability to translate data insights into actionable content improvements.
• Proactive, self‑directed approach to owning and driving SEO strategy.

Required skills

• SEO strategy and optimisation
• Keyword research and competitor analysis
• Content copywriting for marketplace and DTC product pages
• Data‑driven performance monitoring