Social Content & Community Manager

About the role

The Social Content & Community Manager will lead day‑to‑day community management for client brands, ensuring a consistent, responsive, and culturally relevant presence across social platforms. This role blends real‑time social listening, audience engagement, and content creation to shape brand conversation and drive performance.

Key responsibilities

• Interpret social and cultural signals to spot emerging trends, opportunities, and risks.
• Translate real‑time observations into actionable insights that guide content strategy.
• Create and publish platform‑native, social‑first content on TikTok, Instagram, Facebook and other channels.
• Support reactive content opportunities to keep brands timely and relevant.
• Maintain an active presence across brand channels, monitoring comments, messages, mentions and broader conversations.
• Manage day‑to‑day community engagement, ensuring responses are timely, on‑brand, and aligned with tone of voice.
• Track engagement metrics, interaction quality and audience behaviour, delivering weekly and monthly social listening reports.

Required profile

• Strong understanding of platform behaviours, cultural trends and brand tone of voice.
• Ability to make informed decisions on when and how a brand should participate in conversations.
• Strategic mindset combined with hands‑on execution skills.
• Excellent judgment for escalating or stepping back from public interactions.

Required skills

• TikTok
• Instagram
• Facebook
• Social listening tools