Sales & Marketing Manager – Boutique Hotel (Dublin)

About the role

We are seeking a dynamic Sales & Marketing Manager to lead commercial activities for a 4‑star boutique hotel located in the heart of Dublin. Reporting directly to the General Manager, you will own the hotel’s revenue growth, brand positioning, and public relations.

Key responsibilities

• Drive revenue across corporate, leisure, MICE and luxury travel segments.
• Develop and execute annual sales plans for rooms, food & beverage and events.
• Manage all digital marketing activities, including social media, content creation and campaign execution.
• Own the hotel’s brand identity and lead PR strategy.
• Build and maintain relationships with key accounts, media outlets and industry partners.
• Collaborate with the Revenue Manager on pricing, forecasting and distribution.
• Design bespoke packages, seasonal promotions and market‑specific offers.

Required profile

• 3–5 years of experience in hotel or hospitality sales and marketing.
• Background in a luxury, boutique or 4/5‑star environment preferred.
• Strong digital marketing expertise with a proven record of meeting revenue targets.
• Excellent communication, presentation and negotiation abilities.
• Experience in the Dublin market is a distinct advantage.

Required skills

• Digital marketing
• Social media management