Growth Marketing Manager

About the role

Intuity Technologies, an ISO‑27001‑certified Irish technology partner, is looking for a Growth Marketing Manager to drive demand generation and pipeline growth for its Managed IT Cybersecurity Services and Data & AI Business Solutions. Reporting to the Chief Commercial Officer, you will own end‑to‑end marketing execution, CRM management in Dynamics 365 and campaign reporting.

Key responsibilities

• Plan and run integrated demand‑generation campaigns across digital, email, content, events and paid channels to meet monthly pipeline targets.
• Execute signal‑led outreach using buying signals such as site visits, role changes and intent data.
• Manage the full lead funnel from first touch through nurture, MQL hand‑off to SQL, and collaborate with Sales on lead quality.
• Continuously optimise paid media, website flows and lead‑capture mechanisms to improve conversion and acquisition cost.
• Design and launch account‑based campaigns targeting defined ICPs across multiple sectors.
• Set pipeline and lead targets with the CCO and CFO, manage the marketing budget and report ROI.
• Administer partner marketing funds (e.g., Microsoft MDF) including activity planning, claim submissions and vendor reporting.
• Own Dynamics 365 as the source of truth for marketing and sales data, drive adoption, ensure data quality and build segmented lists, nurture flows and campaign assets.

Required profile

• Proven experience in B2B demand generation and pipeline development, preferably within technology or cybersecurity sectors.
• Strong analytical mindset with the ability to translate data insights into actionable marketing plans.
• Excellent collaboration skills to work closely with commercial leadership and sales teams.

Required skills

• Dynamics 365 (CRM)
• Microsoft stack (e.g., Microsoft 365, Power Platform)

What we offer

• Ownership of marketing execution in a profitable, growing Irish tech business.
• Direct line to commercial leadership with clear visibility on impact.
• Autonomy to shape and execute marketing strategy.
• Professional development and certifications, including Microsoft technologies.
• Career progression opportunities within a growing organisation.
• Collaborative and inclusive work environment.