Sales & Marketing Manager – Boutique Hotel

About the role

The Sales & Marketing Manager will lead Brooks Hotel’s commercial strategy, driving revenue across rooms, food & beverage, events and ancillary services while strengthening the brand’s boutique identity in Dublin’s Creative Quarter.

Key responsibilities

• Develop and execute annual sales plans to meet revenue targets for rooms, F&B, events and ancillary services.
• Identify, secure and manage key accounts across corporate, leisure, MICE and luxury travel segments.
• Collaborate with the Revenue Manager on pricing, forecasting and distribution strategies.
• Create bespoke packages, seasonal offers and market‑specific promotions.
• Oversee digital marketing campaigns, website updates, content creation and social media strategy.
• Manage brand communications, photography, videography and visual assets.
• Lead public relations initiatives, media relations and influencer partnerships.
• Work cross‑functionally to translate guest feedback into new experiences, F&B concepts and in‑house events.
• Monitor competitor activity and market trends to keep the hotel ahead of industry developments.

Required profile

• 3–5 years of experience in hotel or hospitality sales and marketing, preferably within a luxury or boutique environment.
• Proven track record of achieving revenue targets and growing market share.
• Strong understanding of revenue management and pricing strategies.
• Excellent communication and relationship‑building skills with corporate, leisure and media partners.

Required skills

• Digital marketing
• Social media management
• Budget management

What we offer

• Opportunity to shape the commercial direction of a newly refurbished 4‑star boutique hotel.
• Collaborative environment with a focus on design‑led guest experiences.
• Competitive remuneration package aligned with performance.