Senior Marketing & Communications Manager

About the role

Amundi Technology is looking for a Senior Marketing & Communications Manager on a specified purpose contract in Dublin. The role manages and delivers end-to-end strategic marketing, product marketing and communications projects, covering go-to-market strategy, storytelling and content development, lead-generation campaigns and event planning.

Key responsibilities

• Own end-to-end product marketing campaigns, including positioning, messaging, proof points and launch plans, working with Product, GTM, R&D and Sales
• Create storytelling and value propositions for consultants, clients and partners, and produce sales enablement materials such as playbooks, pitch decks, case studies and battle cards
• Analyse the market and competitors and turn insights into actionable recommendations
• Plan and create content across email, website, social media, white papers, blogs and videos, coordinating the content calendar with the Digital Marketing Manager
• Run email marketing campaigns focused on lead generation and qualification, integrated with the new CRM system
• Own a portfolio of industry, sponsored and Amundi Technology events, from strategy and logistics to communications, budget and post-event measurement
• Manage internal communications for product updates, launches and company initiatives

Required profile

• Master's degree (or equivalent) in Business, Marketing, Communications or similar
• 5+ years' experience in marketing, product marketing or communications; B2B software, fintech or asset management experience strongly preferred
• Proven track record running product marketing campaigns, events and demand-generation programmes
• Fluent English

Required skills

• Marketing automation, CRM and analytics tools
• Strong storytelling and content creation skills
• Stakeholder and vendor management, including engagement with senior executives, Sales and Product teams
• Agile approach and ability to prioritise in a fast-moving environment